Yesterday London Midland Trains tweeted that they were proud to have retained the top spot on the @engagementindex on Twitter. I’ve posted previously about how London Midland Trains use Twitter and how they provided real time customer support trying to cross London during a time of rail disruption. This tweet got me intrigued, so I […]
Twitter to the Rescue – real time customer support from London Midland Trains
This is an example of what I think is great real-time engagement with customers. It’s about London Midland Trains and how they use Twitter, which I’ve mentioned before The story is as follows. Our hero, is heading off to see his favourite football team play. He has to get across the city, which is a challenge […]
Let Twitter on the Train take the strain……..
Last week I got stuck on Leeds Railway Station for a few hours. It gave me the opportunity to have a conversation with a chilled out and extremely well-informed individual, who seemed to know everything that was going on. They weren’t a train company employee, just someone who had harnessed the power of Twitter. Through Twitter feeds […]
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