Desire Paths and Helicopter Dog Walking. Where is the User Centred Design?

Public Sector Dog Walking Service? Hands up who’s seen the picture of the dog being walked using a helicopter? Apart from being a brilliantly surreal situation, it often gets used as a metaphor to illustrate badly designed services – usually in the public sector. Take a simple service delivery objective – exercising the dog: … […]

Pulpo á Feira – Party Time! (Unless you’re an Octopus)

Some things are inevitable, death, taxes and peer pressure from your cycling companions to eat octopus when you get to Santiago de Compostela. I knew it was coming from about 200km outside of Santiago when “Pulpo” started appearing on menus. When my travelling companions shifted their enthusiasm for strange land based animal products to scary […]

Why us Welsh make the best guides at German Museums

Recently I visited 3 Berlin museums in a single day, impressive I know, 6 hours of intensive learning and culture. These were all good learning experiences; however the best one was delivered by someone Welsh, Shaun from Aberystwyth!  I’m not being biased here, there are good reasons I’ll explain. I’m not going to give you a […]

X Factor (not quite) Public Review as an Improvement Technique

Well, last week I got a taste of what I think it might be like to be an X-Factor contestant: Stand up in front of some highly experienced people; Deliver your best amateur effort; Listen carefully to what they have got to say about it; Then: laugh/cry/high-five/run away/smile graciously (delete as appropriate). No, it wasn’t […]